74.59
price up icon0.31%   0.23
after-market After Hours: 74.60 0.010 +0.01%
loading
Bread Financial Holdings Inc stock is traded at $74.59, with a volume of 759.21K. It is up +0.31% in the last 24 hours and up +16.62% over the past month. Formed by a combination of JCPenney's credit card processing unit and The Limited's credit card bank business, Bread Financial is a provider of private-label and co-branded credit cards, loyalty programs, and marketing services. The company's most financially significant unit is its credit card business that partners with retailers to jointly market Bread's credit cards to their customers. The company also retains a minority interest in spun-off LoyaltyOne, which operates the largest airline miles loyalty program in Canada and offers marketing services to grocery chains in Europe and Asia.
See More
Previous Close:
$74.36
Open:
$74.76
24h Volume:
759.21K
Relative Volume:
0.99
Market Cap:
$3.40B
Revenue:
$3.82B
Net Income/Loss:
$280.00M
P/E Ratio:
13.25
EPS:
5.63
Net Cash Flow:
$1.81B
1W Performance:
+3.30%
1M Performance:
+16.62%
6M Performance:
+39.21%
1Y Performance:
+12.98%
1-Day Range:
Value
$73.42
$74.92
1-Week Range:
Value
$71.48
$75.83
52-Week Range:
Value
$38.21
$75.83

Bread Financial Holdings Inc Stock (BFH) Company Profile

Name
Name
Bread Financial Holdings Inc
Name
Phone
(614) 729-4000
Name
Address
3095 LOYALTY CIRCLE, COLUMBUS
Name
Employee
6,000
Name
Twitter
Name
Next Earnings Date
2024-10-24
Name
Latest SEC Filings
Name
BFH's Discussions on Twitter

Compare BFH with other stocks

Stocks Price Market Cap Revenue Net Income Cash Flow EPS
Credit Services icon
BFH
Bread Financial Holdings Inc
74.59 3.39B 3.82B 280.00M 1.81B 5.63
Credit Services icon
V
Visa Inc
347.83 666.39B 40.00B 19.85B 21.58B 10.10
Credit Services icon
MA
Mastercard Incorporated
571.93 505.90B 31.50B 14.25B 16.12B 15.64
Credit Services icon
AXP
American Express Co
382.56 265.13B 78.65B 10.47B 18.94B 14.89
Credit Services icon
COF
Capital One Financial Corp
237.87 152.12B 62.75B 1.35B 20.85B 2.3579
Credit Services icon
PYPL
Paypal Holdings Inc
61.66 57.72B 32.91B 4.92B 5.57B 4.9845

Bread Financial Holdings Inc Stock (BFH) Upgrades & Downgrades

Date Action Analyst Rating Change
Dec-08-25 Resumed Wolfe Research Peer Perform
Dec-04-25 Downgrade JP Morgan Neutral → Underweight
Jul-14-25 Upgrade BTIG Research Neutral → Buy
Apr-07-25 Downgrade Morgan Stanley Overweight → Underweight
Dec-19-24 Upgrade Morgan Stanley Underweight → Overweight
Aug-09-24 Upgrade BofA Securities Neutral → Buy
Jul-16-24 Initiated Compass Point Buy
Jun-20-24 Upgrade Evercore ISI Underperform → In-line
Jun-07-24 Initiated BTIG Research Neutral
May-02-24 Upgrade Keefe Bruyette Mkt Perform → Outperform
May-01-24 Downgrade Argus Buy → Hold
Apr-04-24 Upgrade Wolfe Research Peer Perform → Outperform
Jan-10-24 Initiated BMO Capital Markets Market Perform
Jan-03-24 Downgrade Evercore ISI In-line → Underperform
Dec-18-23 Downgrade JP Morgan Overweight → Neutral
Dec-13-23 Downgrade Morgan Stanley Equal-Weight → Underweight
Nov-15-23 Initiated Barclays Underweight
Oct-05-23 Downgrade BofA Securities Buy → Neutral
Oct-02-23 Downgrade Goldman Neutral → Sell
Sep-05-23 Downgrade RBC Capital Mkts Outperform → Sector Perform
Mar-17-23 Downgrade Keefe Bruyette Outperform → Mkt Perform
Jan-05-23 Upgrade Stephens Equal-Weight → Overweight
Oct-06-22 Initiated Credit Suisse Neutral
View All

Bread Financial Holdings Inc Stock (BFH) Latest News

pulisher
05:47 AM

Bridgeway Capital Management LLC Has $18.95 Million Stake in Bread Financial Holdings, Inc. $BFH - MarketBeat

05:47 AM
pulisher
Dec 12, 2025

Death Cross: Is Bread Financial Holdings Inc. stock a smart buy before Fed meeting - moha.gov.vn

Dec 12, 2025
pulisher
Dec 11, 2025

Why Bread Financial Holdings (BFH) is a Top Momentum Stock for the Long-Term - sharewise.com

Dec 11, 2025
pulisher
Dec 11, 2025

5 Mid-Cap Financial Technology Stocks to Buy on Recent Fed Rate Cut - Finviz

Dec 11, 2025
pulisher
Dec 11, 2025

Analysts Offer Insights on Financial Companies: Bread Financial Holdings (BFH), T Rowe Price (TROW) and BGC Group (BGC) - The Globe and Mail

Dec 11, 2025
pulisher
Dec 11, 2025

Bread Financial reports lower net loss rate for November By Investing.com - Investing.com Canada

Dec 11, 2025
pulisher
Dec 10, 2025

Bread Financial Holdings stock hits 52-week high at 73.91 USD - Investing.com

Dec 10, 2025
pulisher
Dec 10, 2025

Transcript : Bread Financial Holdings, Inc. Presents at Goldman Sachs 2025 U.S. Financial Services Conference, Dec-10-2025 01 - marketscreener.com

Dec 10, 2025
pulisher
Dec 10, 2025

WINTON GROUP Ltd Trims Position in Bread Financial Holdings, Inc. $BFH - MarketBeat

Dec 10, 2025
pulisher
Dec 10, 2025

Bread Financial Reports Improved November 2025 Performance - TipRanks

Dec 10, 2025
pulisher
Dec 10, 2025

Bread Financial Holdings, Inc. Reports Performance Update on Net Loss and Delinquency Rates for November 2025 - Quiver Quantitative

Dec 10, 2025
pulisher
Dec 10, 2025

Bread Financial Provides Performance Update for November 2025 - The Manila Times

Dec 10, 2025
pulisher
Dec 09, 2025

Norges Bank Invests $16.60 Million in Bread Financial Holdings, Inc. $BFH - MarketBeat

Dec 09, 2025
pulisher
Dec 08, 2025

Bread Financial (NYSE:BFH) Sets New 52-Week HighShould You Buy? - MarketBeat

Dec 08, 2025
pulisher
Dec 08, 2025

Jump Financial LLC Acquires 113,053 Shares of Bread Financial Holdings, Inc. $BFH - MarketBeat

Dec 08, 2025
pulisher
Dec 07, 2025

Is It Too Late To Consider Bread Financial After Strong Multi Year Share Price Gains - Yahoo Finance

Dec 07, 2025
pulisher
Dec 07, 2025

Quantbot Technologies LP Trims Stock Position in Bread Financial Holdings, Inc. $BFH - MarketBeat

Dec 07, 2025
pulisher
Dec 05, 2025

Bread Financial on Track for Highest Close Since February 2022 -- Data Talk - 富途牛牛

Dec 05, 2025
pulisher
Dec 05, 2025

Return on assets % of Bread Financial Holdings, Inc. Depositary Shares, each representing a 1/40th interest in a share of 8.625% Non-Cumulative Perpetual Preferred Stock, Series A – BOATS:BFH/PA - TradingView

Dec 05, 2025
pulisher
Dec 05, 2025

What Makes Bread Financial (BFH) an Attractive Stock? - Insider Monkey

Dec 05, 2025
pulisher
Dec 05, 2025

JPMorgan Chase & Co. Reaffirms Underweight Rating for Bread Financial (NYSE:BFH) - MarketBeat

Dec 05, 2025
pulisher
Dec 05, 2025

BFH/PA Stock Price and Chart — BOATS:BFH/PA - TradingView

Dec 05, 2025
pulisher
Dec 05, 2025

How Bread Financial Holdings Inc. stock performs in volatility spikesRate Hike & AI Powered Buy and Sell Recommendations - Newser

Dec 05, 2025
pulisher
Dec 05, 2025

How cyclical is Bread Financial Holdings Inc. stock compared to rivals2025 Momentum Check & Smart Money Movement Tracker - Newser

Dec 05, 2025
pulisher
Dec 05, 2025

ETFs Investing in Bread Financial Holdings, Inc. Depositary Shares, each representing a 1/40th interest in a share of 8.625% Non-Cumulative Perpetual Preferred Stock, Series A Stocks - TradingView

Dec 05, 2025
pulisher
Dec 05, 2025

Can Bread Financial Holdings Inc. (LID) stock retain market dominanceTrade Risk Assessment & Low Risk High Win Rate Picks - Newser

Dec 05, 2025
pulisher
Dec 05, 2025

Arrowstreet Capital Limited Partnership Buys 247,437 Shares of Bread Financial Holdings, Inc. $BFH - MarketBeat

Dec 05, 2025
pulisher
Dec 05, 2025

JP Morgan Downgrades Bread Financial Holdings (BFH) - MSN

Dec 05, 2025
pulisher
Dec 04, 2025

How Bread Financial Holdings Inc. stock moves in volatile trading sessionsTake Profit & Growth Focused Stock Pick Reports - Newser

Dec 04, 2025
pulisher
Dec 04, 2025

Can Bread Financial Holdings Inc. stock sustain institutional flowsTrend Reversal & Accurate Entry/Exit Alerts - Newser

Dec 04, 2025
pulisher
Dec 04, 2025

PRA Group Looks Like a Smart Buy Right Now With Tailwinds Building Up - TradingView

Dec 04, 2025
pulisher
Dec 04, 2025

Is Bank of America (BAC) Stock Outpacing Its Finance Peers This Year? - Yahoo Finance

Dec 04, 2025
pulisher
Dec 04, 2025

JPMorgan Downgrades Bread Financial to Underweight From Neutral, $72 Price Target - marketscreener.com

Dec 04, 2025
pulisher
Dec 04, 2025

20,000 Shares in Bread Financial Holdings, Inc. $BFH Acquired by OMERS ADMINISTRATION Corp - MarketBeat

Dec 04, 2025
pulisher
Dec 04, 2025

How big funds are accumulating Bread Financial Holdings Inc. stockWeekly Profit Recap & Free Safe Entry Trade Signal Reports - Newser

Dec 04, 2025
pulisher
Dec 04, 2025

Will Bread Financial Holdings Inc. stock deliver long term returnsCEO Change & Daily Profit Maximizing Tips - Newser

Dec 04, 2025
pulisher
Dec 04, 2025

JPMorgan downgrades Bread Financial stock to Underweight on slow growth - Investing.com

Dec 04, 2025
pulisher
Dec 03, 2025

Cash & due from banks to total deposits of Bread Financial Holdings, Inc. Depositary Shares, each representing a 1/40th interest in a share of 8.625% Non-Cumulative Perpetual Preferred Stock, Series A – NYSE:BFH/PA - TradingView

Dec 03, 2025
pulisher
Dec 03, 2025

BFH/PA Stock Price and Chart — NYSE:BFH/PA - TradingView

Dec 03, 2025
pulisher
Dec 03, 2025

Mobile Sports Betting Spurs Debt and Late Payments For Borrowers - BadCredit.org

Dec 03, 2025
pulisher
Dec 03, 2025

Bread Financial Holdings Inc. stock outperforms competitors on strong trading day - MarketWatch

Dec 03, 2025
pulisher
Dec 03, 2025

Bread Financial Holdings stock hits 52-week high at 71.32 USD By Investing.com - Investing.com South Africa

Dec 03, 2025
pulisher
Dec 03, 2025

Bread Financial Holdings stock hits 52-week high at 71.32 USD - Investing.com Australia

Dec 03, 2025
pulisher
Dec 03, 2025

Bread Financial to Participate in the Goldman Sachs 2025 Financial Services Conference - The Manila Times

Dec 03, 2025
pulisher
Dec 03, 2025

Bread Financial (NYSE: BFH) to join Goldman Sachs 2025 Financial Services Conference webcast - Stock Titan

Dec 03, 2025
pulisher
Dec 03, 2025

Is Bread Financial Holdings Inc. stock supported by strong fundamentalsWeekly Investment Summary & AI Forecasted Entry and Exit Points - Newser

Dec 03, 2025
pulisher
Dec 03, 2025

Will Bread Financial Holdings Inc. stock see valuation expansionAnalyst Downgrade & Smart Allocation Stock Tips - Newser

Dec 03, 2025
pulisher
Dec 03, 2025

Bread Financial Holdings, Inc. $BFH Stock Position Raised by Edgestream Partners L.P. - MarketBeat

Dec 03, 2025
pulisher
Dec 03, 2025

How Bread Financial Holdings Inc. stock reacts to Fed tighteningJuly 2025 Recap & AI Based Trade Execution Alerts - Newser

Dec 03, 2025
pulisher
Dec 02, 2025

Published on: 2025-12-02 06:49:18 - Newser

Dec 02, 2025
pulisher
Dec 02, 2025

Is Bread Financial Holdings Inc. stock a dividend growth opportunity2025 Price Targets & Precise Trade Entry Recommendations - Newser

Dec 02, 2025

Bread Financial Holdings Inc Stock (BFH) Financials Data

Revenue

loading

Net Income

loading

Cash Flow

loading

EPS

loading
$163.91
price up icon 1.02%
credit_services OMF
$68.82
price down icon 1.15%
$45.19
price down icon 1.37%
credit_services SYF
$84.22
price down icon 1.68%
$27.28
price up icon 0.78%
$61.66
price down icon 0.05%
Cap:     |  Volume (24h):