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23.01
10.05%
-2.57
Pre-market:
23.01
Overview
News
Price History
Option Chain
Financials
Why HOG Down?
Discussions
Forecast
Stock Split
Dividend History
Harley Davidson Inc stock is traded at $23.01, with a volume of 2.89M.
It is down -10.05% in the last 24 hours and down -7.63% over the past month.
Harley-Davidson is a leading global manufacturer of heavyweight motorcycles across the custom, cruising, and touring segments, as well as related merchandise, parts, and accessories. In recent years, the firm has expanded into the adventure touring market with its Pan America model and into electric with the LiveWire brand. Its captive finance arm, Harley-Davidson Financial Services, provides wholesale financing to dealers and retail financing and insurance brokerage services to customers. Harley captured around 37% of the heavyweight domestic market in 2024.
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Previous Close:
$25.58
Open:
$24.92
24h Volume:
2.89M
Relative Volume:
1.29
Market Cap:
$2.87B
Revenue:
$5.55B
Net Income/Loss:
$598.06M
P/E Ratio:
5.1824
EPS:
4.44
Net Cash Flow:
$769.85M
1W Performance:
-11.30%
1M Performance:
-7.63%
6M Performance:
-34.61%
1Y Performance:
-46.29%
1-Day Range:
$22.86
$25.00
1-Week Range:
$22.86
$25.95
52-Week Range:
$22.86
$43.63
Harley Davidson Inc Stock (HOG) Company Profile
Name
Harley Davidson Inc
Sector
Industry
Phone
414-343-8553
Address
3700 W JUNEAU AVE, MILWAUKEE, WI
Compare HOG with other stocks
| Stocks | Price | Market Cap | Revenue | Net Income | Cash Flow | EPS |
|---|---|---|---|---|---|---|
HOG
Harley Davidson Inc
|
23.01 | 2.87B | 5.55B | 598.06M | 769.85M | 4.44 |
|
THO
Thor Industries Inc
|
71.03 | 3.79B | 9.69B | 209.91M | 389.92M | 3.91 |
|
BC
Brunswick Corp
|
47.93 | 3.16B | 5.44B | 273.50M | 215.00M | 4.02 |
|
DOOO
Brp Inc
|
35.38 | 2.58B | 6.51B | 143.97M | 380.44M | 1.8792 |
|
LCII
Lci Industries
|
81.00 | 2.04B | 3.78B | 130.94M | 358.12M | 5.14 |
Harley Davidson Inc Stock (HOG) Upgrades & Downgrades
| Date | Action | Analyst | Rating Change |
|---|---|---|---|
| Jan-23-25 | Reiterated | Citigroup | Neutral |
| Jan-21-25 | Downgrade | Morgan Stanley | Overweight → Equal-Weight |
| Dec-31-24 | Reiterated | Robert W. Baird | Neutral |
| Oct-02-24 | Downgrade | Robert W. Baird | Outperform → Neutral |
| Apr-23-24 | Resumed | Morgan Stanley | Overweight |
| Jul-21-23 | Upgrade | DA Davidson | Neutral → Buy |
| Jul-13-23 | Reiterated | UBS | Neutral |
| Apr-19-23 | Initiated | KeyBanc Capital Markets | Sector Weight |
| Mar-21-23 | Upgrade | Morgan Stanley | Equal-Weight → Overweight |
| Mar-15-23 | Upgrade | Jefferies | Underperform → Hold |
| Nov-15-22 | Initiated | Jefferies | Underperform |
| Oct-24-22 | Initiated | Citigroup | Neutral |
| Oct-14-22 | Reiterated | DA Davidson | Neutral |
| Jul-20-22 | Reiterated | BofA Securities | Buy |
| Jul-01-22 | Initiated | DA Davidson | Neutral |
| Feb-01-22 | Upgrade | Morgan Stanley | Underweight → Equal-Weight |
| Jul-27-21 | Downgrade | Edward Jones | Hold → Sell |
| Apr-23-21 | Downgrade | Morgan Stanley | Equal-Weight → Underweight |
| Apr-14-21 | Initiated | BofA Securities | Buy |
| Apr-09-21 | Upgrade | Northcoast | Neutral → Buy |
| Mar-31-21 | Upgrade | Robert W. Baird | Neutral → Outperform |
| Jan-29-21 | Downgrade | Northcoast | Buy → Neutral |
| Jan-19-21 | Reiterated | Citigroup | Buy |
| Nov-30-20 | Resumed | William Blair | Mkt Perform |
| Nov-02-20 | Downgrade | UBS | Buy → Neutral |
| Oct-28-20 | Downgrade | Morgan Stanley | Overweight → Equal-Weight |
| Jul-16-20 | Upgrade | Wedbush | Neutral → Outperform |
| Jul-15-20 | Upgrade | UBS | Neutral → Buy |
| Jul-14-20 | Upgrade | BMO Capital Markets | Market Perform → Outperform |
| Jul-10-20 | Upgrade | RBC Capital Mkts | Underperform → Sector Perform |
| Jul-09-20 | Upgrade | Northcoast | Neutral → Buy |
| Jul-06-20 | Initiated | Citigroup | Buy |
| Jun-25-20 | Upgrade | Wolfe Research | Peer Perform → Outperform |
| Jun-09-20 | Reiterated | Wedbush | Neutral |
| May-05-20 | Upgrade | Argus | Hold → Buy |
| Apr-06-20 | Downgrade | Argus | Buy → Hold |
| Mar-16-20 | Downgrade | RBC Capital Mkts | Sector Perform → Underperform |
| Jan-29-20 | Upgrade | KeyBanc Capital Markets | Underweight → Sector Weight |
| Nov-04-19 | Downgrade | KeyBanc Capital Markets | Sector Weight → Underweight |
| Oct-09-19 | Reiterated | Wedbush | Neutral |
| Apr-24-19 | Downgrade | Goldman | Neutral → Sell |
| Apr-08-19 | Downgrade | Wells Fargo | Outperform → Market Perform |
| Oct-19-18 | Downgrade | BMO Capital Markets | Outperform → Market Perform |
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Harley Davidson Inc Stock (HOG) Latest News
Corebridge Financial Inc. Has $3.91 Million Stock Holdings in Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
KLP Kapitalforvaltning AS Invests $753,000 in Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
Groundbreaking held for new Harley-Davidson retail facility in Appleton - WFRV Local 5
Form DEF 14A HARLEY-DAVIDSON, INC. For: May 14 - StreetInsider
SEC Form DEF 14A filed by Harley-Davidson Inc. - Quantisnow
Harley-Davidson stock hits 52-week low at $23.8 amid sales slump - Investing.com Canada
WINTON GROUP Ltd Sells 157,081 Shares of Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
New Age Alpha Advisors LLC Makes New Investment in Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
Prudential Financial Inc. Sells 27,130 Shares of Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
Deep Dive Into Harley-Davidson Stock: Analyst Perspectives (8 Ratings) - Benzinga
Harley-Davidson, Inc. (NYSE:HOG) Shares Sold by HighTower Advisors LLC - MarketBeat
Harley-Davidson exec decries 'devastating' proposed tariffs on American-made motorcycles - The Business Journals
This Wild Triumph Bonneville Can Smoke A Harley-Davidson Sportster S - Top Speed
Harley-Davidson, Inc. (NYSE:HOG) Shares Sold by Brandywine Global Investment Management LLC - MarketBeat
Kiltearn Partners LLP Lowers Stock Holdings in Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
Harley-Davidson Announces Let's Ride Challenge - Motorcycle.com
Tariffs Could Lift Harley-Davidson Bike Prices to Six Figures in Some Countries - WSJ
EU may impose retaliatory tariff on Harley-Davidson motorcycles - Yahoo Finance
Harley-Davidson Let’s Ride Challenge Ride for Heroes Kicks Off March 28 - Motor Sports Newswire
Harley-Davidson wants payback if Europe targets its bikes | Company Business News - Mint
Artisan Partners Limited Partnership Decreases Stake in Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
Harley-Davidson Wants Payback if Europe Targets Its Bikes With Tariffs - WSJ
Harley-Davidson, Inc. (NYSE:HOG) Shares Sold by Beutel Goodman & Co Ltd. - MarketBeat
Banco BTG Pactual S.A. Lowers Position in Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
Harley-Davidson of Yuba City holds 'Bike Night' to raise money for family of fallen officer - KCRA Sacramento
The World's Highest Mileage Harley-Davidson - HotCars
How Indian Wants To Give Harley-Davidson CVOs A Headache - Top Speed
Lubbock’s Wild West Harley Davidson To Kick Off Riding Season With Huge Party - FMX 94.5
Harley-Davidson, Inc. (NYSE:HOG) Stock Holdings Boosted by American Century Companies Inc. - MarketBeat
Harley-Davidson, Inc. (NYSE:HOG) Shares Purchased by Intech Investment Management LLC - MarketBeat
Explore the Latest Bikes and Gear at Bakersfield Harley-Davidson - KGET 17
Harley Dudes Have Finally Come For The Pan America - Yahoo Autos
Harley-Davidson president fears brand is being 'targeted' by industry shakeup - The US Sun
India may cut duties on Harley bikes, bourbon whiskey amid US trade talks: Sources - MSN
Quantbot Technologies LP Has $3.90 Million Position in Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
York County motorcycle maker's CFO meeting with House committee - WGAL Susquehanna Valley Pa.
Q4 Earnings Outperformers: Harley-Davidson (NYSE:HOG) And The Rest Of The Leisure Products Stocks - Yahoo Finance
Boston Partners Sells 970,954 Shares of Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
Proficio Capital Partners LLC Buys Shares of 44,502 Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
Harley-Davidson, Inc. (NYSE:HOG) Shares Bought by Victory Capital Management Inc. - MarketBeat
The Only Harley-Davidson That Can Run a 9-Second Quarter-Mile - HotCars
Vestcor Inc Makes New Investment in Harley-Davidson, Inc. (NYSE:HOG) - MarketBeat
Dickies x Harley-Davidson Reimagine Workwear with “Born to be Alive” Collection - Motor Sports Newswire
624,036 Shares in Harley-Davidson, Inc. (NYSE:HOG) Purchased by Raymond James Financial Inc. - MarketBeat
Dickies® x Harley-Davidson® Reimagine Workwear with "Born to Be Alive" Collection - Longview News-Journal
Harley-Davidson, Inc. (NYSE:HOG) Given Average Rating of "Hold" by Analysts - MarketBeat
Keanu Reeves Took A Ride On Harley's $110k Race Replica Road Glide - HotCars
Harley wins dealer’s challenge to Internet Sales Policy - Powersports Business
Harley Davidson Inc Stock (HOG) Financials Data
Revenue
Net Income
Cash Flow
EPS
3.25%
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