2.42

10.00% 0.22

After Hours: 2.33 -0.09 -3.72%

Vera Bradley Inc (VRA)

Overview News Price History Option Chain Financials Discussions Forecast

Vera Bradley Inc stock is traded at $2.42, with a volume of 419.52K. It is up +10.00% in the last 24 hours and down -14.79% over the past month. Vera Bradley Inc designs women's handbags, travel items, and accessories. Each category comprises a substantial component of total sales, with the bags category comprising the majority of the company's sales are made directly to customers through Vera Bradley's retail stores and e-commerce sites. The company also has a substantial wholesale business selling to specialty retail and department stores. Almost all company sales are in the United States. Vera Bradley uses third-party manufacturers in Asia to produce its products, and the company distributes the products through its distribution center in Indiana. The Company has three reportable segments: Vera Bradley Direct, Vera Bradley Indirect, and Pura Vida. The majority of revenue is from the Vera Bradley Direct segment.

Previous Close:

$2.20

Open:

$2.23

24h Volume:

419.52K

Relative Volume:

0.45

Market Cap:

$67.65M

Revenue:

$303.05M

Net Income/Loss:

$-82.74M

P/E Ratio:

-0.6871

EPS:

-3.5223

Net Cash Flow:

$-33.59M

1W Performance:

+4.31%

1M Performance:

-14.79%

6M Performance:

+9.50%

1Y Performance:

-38.42%

1-Day Range:

$2.23

$2.44

1-Week Range:

$2.10

$2.44

52-Week Range:

$1.39

$4.00

Vera Bradley Inc Stock (VRA) Company Profile

Name

Vera Bradley Inc

Sector

Consumer Cyclical (565)

Industry

Footwear & Accessories (15)

Phone

260-482-4673

Address

12420 STONEBRIDGE ROAD, ROANOKE, IN

Employee

1,725

Twitter

@verabradley

Next Earnings Date

2025-12-11

Latest SEC Filings

VRA's Discussions on Twitter

Compare VRA with other stocks

Stocks	Price	Market Cap	Revenue	Net Income	Cash Flow	EPS
VRA Vera Bradley Inc	2.42	61.50M	303.05M	-82.74M	-33.59M	-3.5223
NKE Nike Inc	63.71	90.45B	46.57B	2.52B	2.48B	1.7055
ONON On Holding Ag	46.48	15.67B	2.64B	275.92M	506.27M	0.8314
DECK Deckers Outdoor Corp	103.67	15.31B	5.13B	989.67M	880.43M	6.5118
BIRK Birkenstock Holding Plc	40.90	7.59B	2.21B	336.31M	269.50M	1.7962
CROX Crocs Inc	85.52	4.50B	4.07B	834.75M	940.16M	13.79

Vera Bradley Inc Stock (VRA) Upgrades & Downgrades

Date	Action	Analyst	Rating Change
Jun-16-22	Initiated	Noble Capital Markets	Outperform
Mar-22-21	Downgrade	Cowen	Outperform → Market Perform
Mar-12-20	Reiterated	Telsey Advisory Group	Market Perform
Dec-17-19	Upgrade	Cowen	Market Perform → Outperform
Sep-05-19	Reiterated	Telsey Advisory Group	Market Perform
Mar-14-19	Reiterated	Telsey Advisory Group	Market Perform
Dec-13-18	Reiterated	Telsey Advisory Group	Market Perform
Sep-06-18	Reiterated	Telsey Advisory Group	Market Perform
Jun-07-18	Reiterated	Telsey Advisory Group	Market Perform
Jul-11-17	Resumed	FBR & Co.	Outperform
Mar-09-17	Reiterated	Telsey Advisory Group	Market Perform
Dec-08-16	Reiterated	Telsey Advisory Group	Market Perform
Oct-06-16	Downgrade	KeyBanc Capital Mkts	Overweight → Sector Weight
Aug-11-16	Reiterated	Wunderlich	Buy
Jun-02-16	Reiterated	Telsey Advisory Group	Market Perform
Mar-24-16	Upgrade	Wunderlich	Hold → Buy
Mar-10-16	Reiterated	Telsey Advisory Group	Market Perform
Feb-02-16	Downgrade	Standpoint Research	Buy → Hold
Jan-15-16	Upgrade	Standpoint Research	Hold → Buy
Dec-10-15	Reiterated	Telsey Advisory Group	Market Perform
Dec-09-15	Reiterated	Standpoint Research	Buy
Sep-03-15	Reiterated	Telsey Advisory Group	Market Perform

View All

Vera Bradley Inc Stock (VRA) Latest News

Jan 01, 2026

Market Leaders: Why Vera Bradley Inc stock remains undervaluedQuarterly Earnings Summary & Consistent Income Trade Recommendations - moha.gov.vn

Jan 01, 2026

Dec 31, 2025

Vera Bradley, Inc. (NASDAQ:VRA) Sees Significant Increase in Short Interest - MarketBeat

Dec 31, 2025

Vera Bradley (NASDAQ:VRA) Share Price Crosses Above Two Hundred Day Moving AverageHere's Why - MarketBeat

Dec 31, 2025

Dec 29, 2025

Market Moves: Why analysts raise outlook for Vera Bradley Inc ELI stockGap Down & Weekly High Conviction Trade Ideas - moha.gov.vn

Dec 29, 2025

Dec 26, 2025

Vera Bradley outlines Project Sunshine transformation with focus on product innovation and brand clarity - MSN

Dec 26, 2025

Dec 25, 2025

Value Recap: What technical charts say about Vera Bradley Inc stock2025 Support & Resistance & Free Daily Entry Point Trade Alerts - moha.gov.vn

Dec 25, 2025

Dec 23, 2025

Vera Bradley (NASDAQ:VRA) Stock Price Passes Above Two Hundred Day Moving AverageWhat's Next? - MarketBeat

Dec 23, 2025

Dec 22, 2025

Vera Bradley's double-digit sales decline weighs on profitability - MSN

Dec 22, 2025

Dec 20, 2025

Aug Catalysts: Why Vera Bradley Inc stock is trending among retail tradersPrice Action & Low Risk Entry Point Guides - moha.gov.vn

Dec 20, 2025

Is Vera Bradley Inc. stock trading at a premium valuationJuly 2025 Short Interest & Weekly High Return Stock Opportunities - Улправда

Dec 20, 2025

Will Vera Bradley Inc. stock deliver long term returns2025 Year in Review & Capital Efficient Trade Techniques - Улправда

Dec 20, 2025

Can Vera Bradley Inc. stock sustain market leadership2025 Volume Leaders & Stepwise Entry and Exit Trade Signals - Улправда

Dec 20, 2025

Will Vera Bradley Inc. stock benefit from sector rotationJuly 2025 Patterns & AI Optimized Trade Strategies - Улправда

Dec 20, 2025

How Vera Bradley Inc. stock benefits from strong dollarJuly 2025 Weekly Recap & Real-Time Buy Signal Notifications - Улправда

Dec 20, 2025

Why Vera Bradley Inc. stock is trending among retail tradersJuly 2025 Reactions & Community Driven Trade Alerts - Улправда

Dec 20, 2025

Dec 19, 2025

The Vera Bradley Outlet Just Dropped a NEW Disney Collection - AllEars.Net

Dec 19, 2025

Is Vera Bradley Inc. stock overvalued by current metricsJuly 2025 Breakouts & Real-Time Volume Spike Alerts - DonanımHaber

Dec 19, 2025

Will Vera Bradley Inc. stock outperform international peersSell Signal & Low Drawdown Investment Strategies - DonanımHaber

Dec 19, 2025

Bond Watch: What technical charts say about Vera Bradley Inc. stockJuly 2025 Gainers & Safe Entry Momentum Stock Tips - Улправда

Dec 19, 2025

CapEx per share of Vera Bradley, Inc. – SWB:ELI - TradingView — Track All Markets

Dec 19, 2025

Why Vera Bradley Inc. stock remains undervaluedPortfolio Value Summary & Verified Technical Trade Signals - DonanımHaber

Dec 19, 2025

Vera Bradley (VRA) Q3 2026 Earnings Transcript - AOL.com

Dec 19, 2025

Aug Breakouts: Is Vera Bradley Inc. stock trading at a premium valuationQuarterly Trade Review & Capital Efficiency Focused Strategies - Улправда

Dec 19, 2025

Dec 18, 2025

What Wall Street predicts for Vera Bradley Inc. stock priceJuly 2025 Snapshot & Comprehensive Market Scan Reports - Улправда

Dec 18, 2025

Andrew Meslow Bought 115% More Shares In Vera Bradley - simplywall.st

Dec 18, 2025

Risk Hedge: Can Vera Bradley Inc. stock sustain market leadership2025 Trade Ideas & Precise Buy Zone Tips - Улправда

Dec 18, 2025

Dec 16, 2025

Ian Bickley buys Vera Bradley (VRA) shares worth $103,032 By Investing.com - Investing.com Australia

Dec 15, 2025

Andrew Meslow buys Vera Bradley (VRA) shares worth $590k By Investing.com - Investing.com South Africa

Dec 15, 2025

Vera Bradley (NASDAQ:VRA) Director Buys $96,500.00 in Stock - MarketBeat

Dec 15, 2025

Vera Bradley (NASDAQ:VRA) Director Andrew Meslow Buys 250,000 Shares - MarketBeat

Dec 15, 2025

Vera Bradley Director Andrew Meslow Acquires 300,000 Shares - TradingView — Track All Markets

Dec 15, 2025

Dir Bickley Buys 53,000 ($103K) Of Vera Bradley Inc [VRA] - TradingView — Track All Markets

Dec 15, 2025

Vera Bradley (NASDAQ: VRA) insider receives 269,231 restricted stock units - Stock Titan

Dec 15, 2025