2.27
price up icon19.47%   0.37
after-market After Hours: 2.25 -0.02 -0.88%
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Purple Innovation Inc stock is traded at $2.27, with a volume of 44,334. It is up +19.47% in the last 24 hours and down -20.35% over the past month. Purple Innovation Inc designs and manufactures sleep products. Using its GelFlex Grid technology, the company designs, manufactures, and offers branded comfort sleep products, including mattresses, pillows, cushions, mattress protectors, bases, sheets, and others. It markets and sells these products through direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, Purple showrooms, and third-party online retailers.
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Previous Close:
$1.90
Open:
$1.9
24h Volume:
44,334
Relative Volume:
1.77
Market Cap:
$9.90M
Revenue:
$460.28M
Net Income/Loss:
$-62.92M
P/E Ratio:
-3.9118
EPS:
-0.5803
Net Cash Flow:
$-16.15M
1W Performance:
+20.74%
1M Performance:
-20.35%
6M Performance:
-84.89%
1Y Performance:
-89.67%
1-Day Range:
Value
$1.90
$2.2999
1-Week Range:
Value
$1.85
$2.2999
52-Week Range:
Value
$1.83
$22.75

Purple Innovation Inc Stock (PRPL) Company Profile

Name
Name
Purple Innovation Inc
Name
Phone
801-756-2600
Name
Address
4100 N. CHAPEL RIDGE RD, LEHI, UT
Name
Employee
1,100
Name
Twitter
@Purple
Name
Next Earnings Date
2026-11-03
Name
Latest SEC Filings
Name
PRPL's Discussions on Twitter

Compare PRPL vs SN, SGI, MHK, ALH, HNI

Stocks Price Market Cap Revenue Net Income Cash Flow EPS
PRPL icon
PRPL
Purple Innovation Inc
2.27 9.90M 460.28M -62.92M -16.15M -0.5803
SN icon
SN
Sharkninja Inc
193.68 27.28B 6.59B 705.00M 371.38M 4.9608
SGI icon
SGI
Somnigroup International Inc
64.78 14.91B 7.67B 522.00M 736.80M 2.4523
MHK icon
MHK
Mohawk Industries Inc
123.90 8.39B 10.99B 414.40M 709.40M 6.6631
ALH icon
ALH
Alliance Laundry Holdings Inc
20.93 4.16B 1.69B 127.64M 0 0.6381
HNI icon
HNI
Hni Corp
47.05 3.40B 3.59B 1.40M 4.80M 0.4248

Purple Innovation Inc Stock (PRPL) Upgrades & Downgrades

Date Action Analyst Rating Change
Apr-29-26 Downgrade KeyBanc Capital Markets Overweight → Sector Weight
Sep-04-24 Downgrade Wedbush Outperform → Neutral
Mar-13-24 Upgrade ROTH MKM Neutral → Buy
Nov-10-22 Upgrade Craig Hallum Hold → Buy
Mar-02-22 Reiterated B. Riley Securities Neutral
Mar-02-22 Reiterated BofA Securities Underperform
Mar-02-22 Reiterated KeyBanc Capital Markets Overweight
Mar-02-22 Downgrade ROTH Capital Buy → Neutral
Mar-02-22 Reiterated Truist Hold
Mar-02-22 Reiterated UBS Neutral
Nov-10-21 Downgrade B. Riley Securities Buy → Neutral
Nov-10-21 Downgrade Raymond James Outperform → Mkt Perform
Nov-10-21 Downgrade Truist Buy → Hold
Nov-10-21 Downgrade UBS Buy → Neutral
Nov-08-21 Downgrade BofA Securities Buy → Underperform
Sep-28-21 Downgrade Craig Hallum Buy → Hold
Dec-16-20 Initiated Truist Buy
Oct-14-20 Reiterated B. Riley Securities Buy
Oct-13-20 Initiated UBS Buy
Oct-06-20 Reiterated Oppenheimer Outperform
Sep-03-20 Resumed ROTH Capital Buy
Aug-14-20 Reiterated B. Riley FBR Buy
Aug-03-20 Initiated Craig Hallum Buy
Jun-16-20 Initiated B. Riley FBR Buy
Dec-19-19 Initiated BofA/Merrill Buy
Nov-26-19 Initiated Oppenheimer Outperform
Nov-26-19 Initiated Raymond James Outperform
Nov-25-19 Initiated KeyBanc Capital Markets Overweight
Oct-28-19 Initiated ROTH Capital Buy
Apr-11-18 Initiated Wedbush Outperform
View All

Purple Innovation Inc Stock (PRPL) Latest News

pulisher
Oct 14, 2026

How Kimberly-Clark Navigates Slower Growth Across Consumer Categories? - Zacks Investment Research

Oct 14, 2026
pulisher
Oct 07, 2026

Purple Innovation Q3 2026 Earnings Date and Estimates - MarketBeat

Oct 07, 2026
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Oct 06, 2026

Casey M. Tansey Acquires 733 Fully Vested RSUs in Shoulder Innovations, Defers Stock Settlement Until Board Exit - Kalkine Media

Oct 06, 2026
pulisher
Oct 05, 2026

Purple Innovation Notified of Nasdaq MVPHS Deficiency, Faces Compliance Deadline - Kalkine Media

Oct 05, 2026
pulisher
Sep 22, 2026

Alliance Laundry Holdings Inc. (ALH) stock price, news, quote and history - Yahoo Finance Singapore

Sep 22, 2026
pulisher
Sep 21, 2026

Purple Style Labs invests $7 million in US subsidiary PSL USA - scanx.trade

Sep 21, 2026
pulisher
Sep 04, 2026

Onto Innovation (ONTO) withholds 1,516 insider shares for taxes - Stock Titan

Sep 04, 2026
pulisher
Sep 04, 2026

Onto Innovation (NYSE: ONTO) CFO has 3,239 shares withheld for taxes - Stock Titan

Sep 04, 2026
pulisher
Sep 04, 2026

Purple Innovation Inc. (PRPL) Key Financial Ratios – Valuation, Profitability & More - Value Research

Sep 04, 2026
pulisher
Sep 02, 2026

Purple Innovation Inc. (PRPL) Peer Comparison – Compare with Others - Value Research

Sep 02, 2026
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Sep 01, 2026

Purple Innovation Inc. (PRPL) Financials – Balance Sheet, Profit & Loss, Cash Flow - Value Research

Sep 01, 2026
pulisher
Aug 29, 2026

Purple Innovation Slips 4.68% to $4.28 as PRPL Tests Key Support ZoneMomentum Trade - dars.gov.et

Aug 29, 2026
pulisher
Aug 29, 2026

Purple Innovation Slips 4.68% to $4.28 as PRPL Tests Key Support ZoneSell Signal Alerts - vinanet.vn

Aug 29, 2026
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Aug 28, 2026

Purple Innovation Inc. (PRPL) Shareholding Pattern – Promoters, FIIs & DIIs - Value Research

Aug 28, 2026
pulisher
Aug 19, 2026

Pictet holds Fortune Brands (NYSE: FBIN) stake, pushes board on strategy - Stock Titan

Aug 19, 2026
pulisher
Aug 18, 2026

Purple (PRPL) Quarterly Update: EPS Clears the Reported Estimate in the Current Update; Investor Response: Shares Fall 6.83% in the Latest SessionNext Quarter Guidance - vinanet.vn

Aug 18, 2026
pulisher
Aug 14, 2026

Purple Innovation Stock Price Forecast. Should You Buy PRPL? - StockInvest.us

Aug 14, 2026
pulisher
Aug 14, 2026

12 Consumer Discretionary Stocks Moving In Thursday's Pre-Market Session - Sahm

Aug 14, 2026
pulisher
Aug 11, 2026

Purple Innovation Announces Results for Second Quarter - Home Furnishings Business

Aug 11, 2026
pulisher
Aug 11, 2026

PURPLE INNOVATION ($PRPL) Releases Q2 2026 Earnings - Moomoo

Aug 11, 2026
pulisher
Aug 11, 2026

Purple Innovation, Inc. Q2 2026: Revenue $98.27M, EPS $(0.74) — 10-Q Summary - TradingView

Aug 11, 2026
pulisher
Aug 11, 2026

Purple Innovation (PRPL) warns on going concern amid debt, improved cash flow - Stock Titan

Aug 11, 2026
pulisher
Aug 11, 2026

Purple Innovation Inc (PRPL) (Q2 2026) Earnings Call Highlights: - GuruFocus

Aug 11, 2026
pulisher
Aug 11, 2026

Purple Innovation Cuts 2026 Revenue Outlook on Weak Wholesale Demand - Minichart

Aug 11, 2026
pulisher
Aug 11, 2026

Purple (PRPL) Q2 Earnings: What To Expect - Yahoo Finance

Aug 11, 2026
pulisher
Aug 11, 2026

Purple Innovation Inc (PRPL) (Q2 2026) Earnings Call Highlights: - GuruFocus

Aug 11, 2026
pulisher
Aug 11, 2026

Purple Innovation Inc (PRPL) (Q2 2026) Earnings Call Highlights: Showroom Growth and Margin ... - Yahoo Finance

Aug 11, 2026
pulisher
Aug 11, 2026

Purple Innovation Inc (PRPL) (Q2 2026) Earnings Call Highlights: Showroom Growth and Margin ... - Yahoo! Finance Canada

Aug 11, 2026
pulisher
Aug 10, 2026

PRPL Looks 57.5% Undervalued on GF Value™ but Faces Profitabilit - GuruFocus

Aug 10, 2026
pulisher
Aug 10, 2026

Purple Innovation Q2 FY26 adjusted EBITDA turns positive on cost discipline - scanx.trade

Aug 10, 2026
pulisher
Aug 10, 2026

Is Purple Innovation Inc (PRPL) a Value Trap After Q2 Earnings M - GuruFocus

Aug 10, 2026
pulisher
Aug 10, 2026

Earnings call transcript: Purple Innovation posts Q2 2026 miss as stock falls - Investing.com Canada

Aug 10, 2026
pulisher
Aug 10, 2026

Form 8K Purple Innovation Inc For: 10 August By Investing.com - Investing.com Canada

Aug 10, 2026
pulisher
Aug 10, 2026

Earnings call transcript: Purple Innovation posts Q2 2026 miss as stock falls - Investing.com

Aug 10, 2026
pulisher
Aug 10, 2026

Form 8K Purple Innovation Inc For: 10 August By Investing.com - Investing.com Nigeria

Aug 10, 2026
pulisher
Aug 10, 2026

Purple Innovation (PRPL) Reports Q2 Loss, Misses Revenue Estimates - Yahoo Finance

Aug 10, 2026
pulisher
Aug 10, 2026

Purple Innovation Inc reports results for the quarter ended June 30Earnings Summary - TradingView

Aug 10, 2026
pulisher
Aug 10, 2026

PRPL Looks 57.8% Undervalued on GF Value™ but Remains a Possible Value Trap - GuruFocus

Aug 10, 2026
pulisher
Aug 10, 2026

Fortune Brands Innovations (FBIN) CEO purchases 39K shares in open-market trades - Stock Titan

Aug 10, 2026
pulisher
Aug 10, 2026

Purple Innovation Sees FY26 Adj EBITDA $20 M to $25 M >PRPL - Moomoo

Aug 10, 2026
pulisher
Aug 10, 2026

PURPLE INNOVATION ($PRPL) Releases Q2 2026 Earnings - Quiver Quantitative

Aug 10, 2026
pulisher
Aug 10, 2026

Q2 2026 Purple Innovation Inc Earnings Call Transcript - GuruFocus

Aug 10, 2026
pulisher
Aug 10, 2026

Purple Innovation: Q2 Earnings Snapshot - marketscreener.com

Aug 10, 2026
pulisher
Aug 10, 2026

Purple Innovation: Q2 Earnings Snapshot - AOL.com

Aug 10, 2026
pulisher
Aug 10, 2026

Purple Innovation: Q2 Earnings Snapshot - KVUE

Aug 10, 2026
pulisher
Aug 10, 2026

Purple (NASDAQ:PRPL) Misses Q2 CY2026 Sales Expectations - TradingView

Aug 10, 2026
pulisher
Aug 10, 2026

Purple Innovation, Inc. Reports Earnings Results for the Second Quarter and Six Months Ended June 30, 2026 - marketscreener.com

Aug 10, 2026
pulisher
Aug 10, 2026

Why Is Purple Innovation (NASDAQ:PRPL) in Focus for Monday's Update? - Kalkine Media

Aug 10, 2026
pulisher
Aug 10, 2026

Purple Innovation (NASDAQ:PRPL): What Could Today’s Update Reveal About Sleep-Product Demand And Brand Execution? - Kalkine Media

Aug 10, 2026
pulisher
Aug 10, 2026

Purple Innovation Reports Second Quarter 2026 Results - PR Newswire

Aug 10, 2026

Purple Innovation Inc Stock (PRPL) Financials Data

Revenue

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Net Income

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Cash Flow

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EPS

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$0.586
price down icon 1.97%
FGI FGI
$7.51
price up icon 5.18%
$2.86
price up icon 5.93%
$2.43
price up icon 2.10%
$1.93
price up icon 0.52%
$32.19
price down icon 2.98%
Cap:     |  Volume (24h):