0.6907

0.93% -0.0065

After Hours: .69 -0.0007 -0.10%

Purple Innovation Inc (PRPL)

Overview News Price History Option Chain Financials Discussions Forecast

Purple Innovation Inc stock is traded at $0.6907, with a volume of 270.18K. It is down -0.93% in the last 24 hours and down -6.80% over the past month. Purple Innovation Inc is a comfort innovation company. The company designs, manufactures and sells a range of comfort technology offerings, including mattresses, a pillow, cushions, sheets, bed platforms and other products. The Company has one reportable segment that operates an omni-channel distribution which allows the Company to offer a seamless shopping experience to its customers across multiple sales channels. It sells its products through its direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, Purple showrooms, and third-party online retailers.

Previous Close:

$0.6972

Open:

$0.683

24h Volume:

270.18K

Relative Volume:

0.89

Market Cap:

$74.77M

Revenue:

$504.84M

Net Income/Loss:

$-107.75M

P/E Ratio:

-0.6838

EPS:

-1.0101

Net Cash Flow:

$-35.72M

1W Performance:

+3.09%

1M Performance:

-6.80%

6M Performance:

-18.18%

1Y Performance:

-31.61%

1-Day Range:

$0.6771

$0.71

1-Week Range:

$0.65

$0.735

52-Week Range:

$0.56

$1.26

Purple Innovation Inc Stock (PRPL) Company Profile

Name

Purple Innovation Inc

Sector

Consumer Cyclical (553)

Industry

Furnishings, Fixtures & Appliances (34)

Phone

801-756-2600

Address

4100 N. CHAPEL RIDGE RD, LEHI, UT

Employee

1,200

Twitter

@Purple

Next Earnings Date

2024-11-04

Latest SEC Filings

PRPL's Discussions on Twitter

Compare PRPL vs SGI, SN, MHK, WHR, ALH

Stocks	Price	Market Cap	Revenue	Net Income	Cash Flow	EPS
PRPL Purple Innovation Inc	0.6907	75.47M	504.84M	-107.75M	-35.72M	-1.0101
SGI Somnigroup International Inc	92.45	20.39B	6.82B	317.00M	700.30M	1.5335
SN Sharkninja Inc	129.02	17.69B	6.08B	574.88M	392.43M	4.0503
MHK Mohawk Industries Inc	133.48	8.34B	10.68B	474.30M	481.10M	7.5244
WHR Whirlpool Corp	90.41	5.21B	15.53B	340.00M	92.00M	5.633
ALH Alliance Laundry Holdings Inc	23.44	4.90B	0	0	0	0.00

Purple Innovation Inc Stock (PRPL) Upgrades & Downgrades

Date	Action	Analyst	Rating Change
Sep-04-24	Downgrade	Wedbush	Outperform → Neutral
Mar-13-24	Upgrade	ROTH MKM	Neutral → Buy
Nov-10-22	Upgrade	Craig Hallum	Hold → Buy
Mar-02-22	Reiterated	B. Riley Securities	Neutral
Mar-02-22	Reiterated	BofA Securities	Underperform
Mar-02-22	Reiterated	KeyBanc Capital Markets	Overweight
Mar-02-22	Downgrade	ROTH Capital	Buy → Neutral
Mar-02-22	Reiterated	Truist	Hold
Mar-02-22	Reiterated	UBS	Neutral
Nov-10-21	Downgrade	B. Riley Securities	Buy → Neutral
Nov-10-21	Downgrade	Raymond James	Outperform → Mkt Perform
Nov-10-21	Downgrade	Truist	Buy → Hold
Nov-10-21	Downgrade	UBS	Buy → Neutral
Nov-08-21	Downgrade	BofA Securities	Buy → Underperform
Sep-28-21	Downgrade	Craig Hallum	Buy → Hold
Dec-16-20	Initiated	Truist	Buy
Oct-14-20	Reiterated	B. Riley Securities	Buy
Oct-13-20	Initiated	UBS	Buy
Oct-06-20	Reiterated	Oppenheimer	Outperform
Sep-03-20	Resumed	ROTH Capital	Buy
Aug-14-20	Reiterated	B. Riley FBR	Buy
Aug-03-20	Initiated	Craig Hallum	Buy
Jun-16-20	Initiated	B. Riley FBR	Buy
Dec-19-19	Initiated	BofA/Merrill	Buy
Nov-26-19	Initiated	Oppenheimer	Outperform
Nov-26-19	Initiated	Raymond James	Outperform
Nov-25-19	Initiated	KeyBanc Capital Markets	Overweight
Oct-28-19	Initiated	ROTH Capital	Buy
Apr-11-18	Initiated	Wedbush	Outperform

View All

Purple Innovation Inc Stock (PRPL) Latest News

Feb 01, 2026

Stop Loss: Will Purple Innovation Inc benefit from current market trendsPortfolio Value Summary & Risk Controlled Swing Trade Alerts - baoquankhu1.vn

Feb 01, 2026

Jan 29, 2026

Levels Update: What drives Purple Innovation Inc.’s stock priceBond Market & Fast Gain Stock Tips - mfd.ru

Jan 29, 2026

Jan 20, 2026

Hedge Fund Bets: Should value investors consider Purple Innovation IncJuly 2025 Final Week & Weekly Hot Stock Watchlists - baoquankhu1.vn

Jan 20, 2026

Jan 18, 2026

Aug Mood: Will OPTT benefit from seasonality2025 Price Targets & Weekly Sector Rotation Insights - baoquankhu1.vn

Jan 18, 2026

Jan 16, 2026

Smart Money: Can HADPP outperform in the next rallyMarket Activity Summary & Reliable Price Breakout Signals - baoquankhu1.vn

Jan 16, 2026

Jan 14, 2026

Unpacking Q3 Earnings: Purple (NASDAQ:PRPL) In The Context Of Other Home Furnishings Stocks - Barchart.com

Jan 14, 2026

Purple Innovation Sees Unusually High Options Volume (NASDAQ:PRPL) - MarketBeat

Jan 14, 2026

Jan 10, 2026

Will Purple Innovation Inc. stock outperform value stocksEarnings Miss & Safe Entry Point Identification - Улправда

Jan 10, 2026

Jan 09, 2026

Will Purple Innovation Inc. stock keep outperforming rivalsBest Sellers Snapshot & trail grip notes for mixed terrain - ulpravda.ru

Jan 09, 2026

Will Purple Innovation Inc. stock split again soon2025 Support & Resistance & Weekly Top Stock Performers List - Улправда

Jan 09, 2026

How Purple Innovation Inc. stock compares to industry benchmarks2025 Earnings Impact & Capital Efficient Trading Techniques - Улправда

Jan 09, 2026

Jan 08, 2026

3 Reasons to Sell PRPL and 1 Stock to Buy Instead - Finviz

Jan 08, 2026

Jan 07, 2026

Is Purple Innovation Inc. stock ready for breakoutEarnings Call Summaries & High Yield Stock Picks - Улправда

Jan 07, 2026

Dec 28, 2025

What analysts say about Purple Innovation Inc stockSector Performance Drivers & Outstanding Growth Strategies - earlytimes.in

Dec 28, 2025

Dec 21, 2025

Would You Still Hold Purple Innovation Stock If It Fell Another 30%? - Trefis

Dec 21, 2025

Dec 20, 2025

Is Purple Innovation Inc. stock attractive for retirement portfoliosEarnings Recap Report & Weekly High Potential Alerts - Улправда

Dec 20, 2025

Dec 19, 2025

Will Purple Innovation Inc. stock recover faster than peersRisk Management & Community Trade Idea Sharing Platform - Улправда

Dec 19, 2025

Published on: 2025-12-19 18:22:59 - Улправда

Dec 19, 2025

How Purple Innovation Inc. stock performs in stagflationBreakout Watch & Growth Oriented Trade Recommendations - Bölüm Sonu Canavarı

Dec 19, 2025

What sentiment indicators say about Purple Innovation Inc. stockJuly 2025 Breakouts & Daily Risk Controlled Trade Plans - DonanımHaber

Dec 19, 2025

Dec 18, 2025

Will Purple Innovation Inc. stock maintain growth storyQuarterly Trade Review & Weekly Setup with ROI Potential - ulpravda.ru

Dec 18, 2025

Dec 15, 2025

Independent Study Confirms Purple Mattress Effects on Sleep - Home Furnishings Business

Dec 15, 2025

Independent studies show Purple Innovations® Essential and Restore mattresses, with GelFlex Grid® technology, show self-reported pain dropping by 63–68% and sleep quality and comfort significantly improving - PR Newswire

Dec 15, 2025

Purple Innovation (PRPL) Studies Reveal Significant Pain Reducti - GuruFocus

Dec 15, 2025

/C O R R E C T I O N -- Purple/ - Nasdaq

Dec 15, 2025

Independent studies show Purple Innovations® Essential and Restore mattresses, with GelFlex Grid® technology, show self-reported pain dropping by 63-68% and sleep quality and comfort significantly improving - Sahm

Dec 15, 2025

Dec 12, 2025

Is Purple Innovation Inc. stock in correction or buying zone2025 Bull vs Bear & Comprehensive Market Scan Reports - Newser

Dec 05, 2025

Dec 04, 2025

How Purple Innovation Inc. stock reacts to Fed rate cuts2025 Performance Recap & Free Technical Confirmation Trade Alerts - Newser

Dec 04, 2025

Dec 03, 2025

Purple Innovation (NASDAQ:PRPL) Stock Price Down 0.7%Here's Why - MarketBeat

Dec 03, 2025

Nov 28, 2025