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Direct Digital Holdings Inc stock is traded at $1.59, with a volume of 267.69K. It is down -6.43% in the last 24 hours and down -28.57% over the past month. Direct Digital Holdings Inc is an end-to-end, full-service programmatic advertising platform focused on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy-side and sell-side of the digital advertising ecosystem. The company operates two reportable segments: sell-side advertising, which includes the results of Colossus Media, and buy-side advertising, which includes the results of Orange 142 and Huddled Masses. All of the company's revenues are attributed to the United States.
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Previous Close:
$1.71
Open:
$1.7
24h Volume:
267.69K
Relative Volume:
0.10
Market Cap:
$4.19M
Revenue:
$36.46M
Net Income/Loss:
$-23.08M
P/E Ratio:
-0.8699
EPS:
-1.8278
Net Cash Flow:
$-4.03M
1W Performance:
+0.63%
1M Performance:
-28.57%
6M Performance:
-92.86%
1Y Performance:
-97.47%
1-Day Range:
Value
$1.5201
$1.70
1-Week Range:
Value
$1.45
$1.96
52-Week Range:
Value
$1.45
$80.30

Direct Digital Holdings Inc Stock (DRCT) Company Profile

Name
Name
Direct Digital Holdings Inc
Name
Phone
832-402-1051
Name
Address
1177 WEST LOOP SOUTH, HOUSTON
Name
Employee
79
Name
Twitter
Name
Next Earnings Date
2024-11-04
Name
Latest SEC Filings
Name
DRCT's Discussions on Twitter

Compare DRCT vs APP, OMC, TTD, WPP, MGNI

Stocks Price Market Cap Revenue Net Income Cash Flow EPS
Advertising Agencies icon
DRCT
Direct Digital Holdings Inc
1.61 4.45M 36.46M -23.08M -4.03M -1.8278
Advertising Agencies icon
APP
Applovin Corp
373.13 154.38B 5.52B 2.78B 3.35B 7.9345
Advertising Agencies icon
OMC
Omnicom Group Inc
67.44 21.81B 16.07B 1.42B 1.67B 6.7744
Advertising Agencies icon
TTD
Trade Desk Inc
26.40 13.17B 2.68B 417.19M 745.78M 0.8295
Advertising Agencies icon
WPP
Wpp Plc Adr
17.73 3.95B 18.34B 585.15M 873.65M 2.2772
Advertising Agencies icon
MGNI
Magnite Inc
11.15 1.70B 674.62M 30.91M 243.16M 0.20

Direct Digital Holdings Inc Stock (DRCT) Upgrades & Downgrades

Date Action Analyst Rating Change
Mar-27-24 Downgrade Noble Capital Markets Outperform → Market Perform

Direct Digital Holdings Inc Stock (DRCT) Latest News

pulisher
01:30 AM

Direct Digital Holdings Regains Compliance with Nasdaq Bid Price Requirement - PR Newswire

01:30 AM
pulisher
Feb 11, 2026

Sentiment Watch: Is Direct Digital Holdings Inc in a bullish channel2025 Historical Comparison & Precise Entry and Exit Recommendations - baoquankhu1.vn

Feb 11, 2026
pulisher
Feb 10, 2026

Orange 142 and Pigeon Forge Department of Tourism Detail Early Case Study on AI-Driven Search - marketscreener.com

Feb 10, 2026
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Feb 10, 2026

Inside Pigeon Forge's AI search makeover for 2026 travel - Stock Titan

Feb 10, 2026
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Feb 09, 2026

Direct Digital Holdings updates financial statements after reverse stock split By Investing.com - Investing.com South Africa

Feb 09, 2026
pulisher
Feb 09, 2026

Direct Digital Holdings updates financial statements after reverse stock split - Investing.com

Feb 09, 2026
pulisher
Feb 09, 2026

Direct Digital Executes Reverse Split Amid Going Concern Doubts - TipRanks

Feb 09, 2026
pulisher
Feb 09, 2026

Direct Digital Holdings, Inc. Announces Reverse Stock Split - TradingView

Feb 09, 2026
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Feb 06, 2026

Aug Outlook: Should I trade or invest in Direct Digital Holdings IncWeekly Risk Summary & AI Powered Trade Plan Recommendations - baoquankhu1.vn

Feb 06, 2026
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Feb 05, 2026

Destinations International Names Orange 142's Cassandra Razzi to Social Impact Committee - PR Newswire

Feb 05, 2026
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Jan 31, 2026

Direct Digital Holdings Amends Term Loan to Boost Liquidity - The Globe and Mail

Jan 31, 2026
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Jan 29, 2026

Direct Digital Updates Equity Facility Pricing Terms Agreement - TipRanks

Jan 29, 2026
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Jan 29, 2026

Direct Digital Holdings Signs Amendment to Share Purchase Agreement With New Circle Principal Investments - TradingView

Jan 29, 2026
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Jan 29, 2026

What's Driving the Market Sentiment Around Direct Digital Holdings Inc? - Benzinga

Jan 29, 2026
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Jan 26, 2026

Orange 142 Wins Two 2025 MarCom Awards for Emerald Isle Realty Digital Campaign - Sahm

Jan 26, 2026
pulisher
Jan 26, 2026

Beach rental campaign drives 9,134% ROI and surge in direct bookings - Stock Titan

Jan 26, 2026
pulisher
Jan 25, 2026

Direct Digital Holdings Implements High-Compliance Strategy for Regulated Markets - StocksToTrade

Jan 25, 2026
pulisher
Jan 25, 2026

Direct Digital Holdings Unveils Strategy with Orange 142 Launch - timothysykes.com

Jan 25, 2026
pulisher
Jan 25, 2026

$2 Stocks: DRCT, RDZN, KUST, SNYR, TOON Gaining Attention Watch Now! - Barchart.com

Jan 25, 2026
pulisher
Jan 24, 2026

Direct Digital Holdings Surge: High-Compliance Practice in Regulated Industries - StocksToTrade

Jan 24, 2026
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Jan 24, 2026

Direct Digital Holdings Launches New Compliance Practice, Targets Regulated Industries - timothysykes.com

Jan 24, 2026
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Jan 23, 2026

US Stocks Mixed; Dow Falls Over 200 Points - Benzinga

Jan 23, 2026
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Jan 23, 2026

Direct Digital Holdings Expands Compliance Practice for Regulated Industries - StocksToTrade

Jan 23, 2026
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Jan 23, 2026

Direct Digital Holdings' New Compliance Venture Boosts Market ConfidenceTimothy Sykes - timothysykes.com

Jan 23, 2026
pulisher
Jan 23, 2026

Morning Market Movers: MOVE, DRCT, RVYL, RAYA See Big Swings - RTTNews

Jan 23, 2026
pulisher
Jan 23, 2026

11 Communication Services Stocks Moving In Friday's Pre-Market Session - Benzinga

Jan 23, 2026
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Jan 23, 2026

Direct Digital Holdings stock price jumps 71% in premarket as DRCT rally puts Nasdaq deadline back in focus - TechStock²

Jan 23, 2026
pulisher
Jan 22, 2026

DRCT Stock Price, Forecast & Analysis | DIRECT DIGITAL HOLDINGS IN-A (NASDAQ:DRCT) - Chartmill

Jan 22, 2026
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Jan 20, 2026

12 Communication Services Stocks Moving In Tuesday's After-Market Session - Benzinga

Jan 20, 2026
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Jan 18, 2026

Direct Digital (NASDAQ:DRCT) Upgraded by Wall Street Zen to “Sell” Rating - Defense World

Jan 18, 2026
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Jan 17, 2026

Direct Digital announces reverse stock split - MSN

Jan 17, 2026
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Jan 15, 2026

Orange 142 Launches Dedicated High-Compliance Practice for Regulated Industries - Sahm

Jan 15, 2026
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Jan 14, 2026

Direct Digital Holdings (DRCT) Price Target Increased by 5,400.00% to 112.20 - Nasdaq

Jan 14, 2026
pulisher
Jan 14, 2026

Direct Digital Holdings’ Orange 142 Launches High-Compliance Ad Practice for Regulated Verticals - TipRanks

Jan 14, 2026
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Jan 13, 2026

Short Interest in Direct Digital Holdings, Inc. (NASDAQ:DRCT) Increases By 274.7% - MarketBeat

Jan 13, 2026
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Jan 12, 2026

Direct Digital Enacts Reverse Stock Split to Preserve Listing - TipRanks

Jan 12, 2026
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Jan 10, 2026

Direct Digital Holdings shares slide after unveiling 55-for-1 reverse stock split - MSN

Jan 10, 2026
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Jan 10, 2026

Direct Digital Holdings – Weekly Recap - TipRanks

Jan 10, 2026
pulisher
Jan 09, 2026

Direct Digital Holdings announces 55-to-1 reverse stock split By Investing.com - Investing.com Nigeria

Jan 09, 2026
pulisher
Jan 08, 2026

Direct Digital Holdings stock plunges after announcing 55-to-1 reverse split By Investing.com - Investing.com South Africa

Jan 08, 2026
pulisher
Jan 08, 2026

Direct Digital Holdings stock plunges after announcing 55-to-1 reverse split - Investing.com Nigeria

Jan 08, 2026
pulisher
Jan 08, 2026

Direct Digital Holdings announces 55-to-1 reverse stock split - Investing.com

Jan 08, 2026
pulisher
Jan 08, 2026

Direct Digital Holdings announces reverse stock split - marketscreener.com

Jan 08, 2026
pulisher
Jan 08, 2026

Direct Digital Holdings Announces Reverse Stock Split - Chartmill

Jan 08, 2026
pulisher
Jan 08, 2026

What dividend safety score for Direct Digital Holdings Inc. stockAnalyst Downgrades & Affordable Portfolio Building - bollywoodhelpline.com

Jan 08, 2026

Direct Digital Holdings Inc Stock (DRCT) Financials Data

Revenue

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Net Income

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Cash Flow

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EPS

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Direct Digital Holdings Inc Stock (DRCT) Insider Trading

Insider Trading Relationship Date Transaction Cost #Shares Value ($) #Shares Total
Walker Mark D
Chairman and CEO
Nov 14 '25
Sale
0.21
245,008
51,452
0
Walker Mark D
Chairman and CEO
Nov 13 '25
Sale
0.37
27,492
10,172
245,008
SMITH W KEITH
President
Nov 13 '25
Sale
0.37
71,242
26,360
557,058
SMITH W KEITH
President
Nov 14 '25
Sale
0.21
100,000
21,000
457,058
advertising_agencies ZD
$29.87
price down icon 5.29%
advertising_agencies CCO
$2.375
price up icon 0.13%
$4.945
price down icon 6.95%
$6.55
price down icon 1.28%
advertising_agencies DV
$9.28
price down icon 3.43%
$11.15
price down icon 5.52%
Cap:     |  Volume (24h):