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왜 Integral Ad Science Holding Corp (IAS) 주가가 하락하고 있습니까?

2023-06-16:

IAS's stock fell 7.98% related to the news that the company in partnership with Index Exchange and The Trade Desk, released research findings powered by Scope3 data about the benefits of adopting OpenRTB 2.6 and pod bidding to support sustainability in programmatic CTV advertising. The collaborative research uncovered an 84% drop in ad selection carbon emissions when CTV ad space was purchased from a programmatic supply chain using OpenRTB 2.6's pod bidding versus an older OpenRTB protocol.

https://finance.yahoo.com/news/publica-ias-index-exchange-trade-120000595.html

advertising_agencies DV
$11.55
price up icon 0.43%
advertising_agencies ZD
$35.53
price down icon 0.11%
$4.935
price down icon 0.70%
$16.39
price down icon 0.43%
advertising_agencies CCO
$2.165
price up icon 0.70%
$20.84
price up icon 1.28%
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